Get Your “In The Trenches” MBA in Owning A Small Business

Hate writing copy?

Have trouble knowing what to say about your products and services?

Feel like you could use a little help to get more “tell me more” and less sarcastic “that’s great” responses?

Do you have questions?

Need a helping hand in business?

Ready for some answers from the pros?

Welcome to In The Trenches MBA! This workbook contains 100+ hours of video content, with each lesson focusing on a specific business area.

To make it easier to navigate, the videos are organized by topic:

Business Structure: Understand business plans, basics of bookkeeping and profitability, and legal safeguards to protect yourself and your assets.

Operations: Learn how to create a stellar customer service process, increase your productivity, and generate leads for your business.

Strategy & Systems: Explore the ins and outs of product validation and positioning, getting your name out in the media, and getting support.

People & Products: Discover how to effectively delegate, overcome mindset blocks, and increase your income with affiliate programs.

Sales & Marketing: All about targeting the right audience, writing great copy, and networking.

You can watch these in order, or pick and choose the topics that are most relevant to you and your business right now.

Happy learning!

You Will Learn

Targeting, messaging, and how to put it all together

Business Structure

Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads AND only 15% of small businesses do it.

Sales & Marketing

Knowing your ideal client is required if you are trying to get leads. Knowing how you help and the problems you solve are your keys to closing.


We know that coming up with things to say is hard. You can talk in circles especially if you are unclear about what to offer to the people you meet.

Strategy & Systems

Everyone understands food, grocery stores, and serving up meals. We take this concept and teach you how to stock your pantry so you can serve up the perfect meal for the right person at the time they want it.

People & Products

This is a GSD workshop which means that you are going to show up planning on taking the deliverables home with you THAT DAY! Bring your computer and show up ready to GET STUFF DONE!

Brook Borup

Process Designer, Speaker, Coach, CEO and Implementation Specialist at My Clone Solution

When it comes to automation and delegation for small business, no one does it better than Brook Borup. Driven by the desire to see small business owners spend more time away from their business doing what they love, Brook has developed systems and methodologies helping countless business owners around the world do more of what they love. Whether it’s growing your business by passively attracting leads or creating automation sequences to spend less time on marketing, Brook has a back-end tool to get your business moving in the right direction.

Brook has been invited to make a number of guest appearances. Some of which include Business Radio X, Rebelpreneur Radio, “The Business Creators Radio Show with Adam Homey, The Sales Evangelist Podcast with Donald Kelly, Advance Your ArtBizHumm and even a celebrity judge for season 2 of The Keynote.

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