We’re back with Robyn Sayles of Launching Your Success to talk about niching your business. This is a question that’s near and dear to our hearts. After all, we’re drowning in a sea of commentary that’s constantly telling us to niche our business and brand.
We think the answer will surprise you. 😉
Robyn Sayles says, “niche is a marketing buzzword right now”. The truth is you don’t need to niche your business, but instead, you need to niche your messaging.
The Benefits of Niching Your Brand Messaging
A lot of clients will ask Robyn if niching will ruin their opportunities in other markets. The answer is no. Laser-focussed brand messaging and communication builds a relationship with your target market. Know who you’re talking to and what you’re offering them. The results will impress you.
The effect of good communication is attracting and building amazing relationships with your target audience. You may even bring in clients and customers you didn’t know were a part of your target audience. The stronger the relationship you build with your audience, the easier it becomes to reach new audiences.
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Niche’s, everyone is talking about them now- but what are they?
This style of laser-focused brand messaging and communication builds a relationship with your target market. This can help you find your lifelong customers and even spark relationships with new clients!
Learn more here-
2. Robyn Sales joins us again to discuss the top topic of Niche Marketing. Robyn says “niche is a marketing buzzword right now”. But is it right for your business?
Listen to My Clone Solutions and Robyn chat about it to decide for yourself-
3. Have you been trying to find your business niche but can’t find the right fit?
The truth is you don’t need to niche your business, but instead, you need to niche your messaging.
4. Niche Marketing has become one of the most widely used AND successful forms of marketing right now. Niche’s create a solid marketing image that is geared towards a very specific group of people or topics.
Some may worry this style is too focused. However- you may actually begin to bring in clients and customers you didn’t know were a part of your target audience.